Sick of crunch? Try a career in casual
Casual games used to be where game developers went to die.
That’s not because the games aren’t fun to play. Most gamers — even the hardest of the hardcore — will admit to liking “Tetris” or “Bejeweled.” But most “core” developers — the ones making the first-person shooters or the sports games or the massively multiplayer titles — view casual games the way a film student views “Shrek the Third:” Entertainment for the unwashed masses.
These game-makers would do well to rethink their stereotypes. The casual sector is the fastest-growing of the overall industry. Revenues are expected to top $1 billion in 2007.